About

About

Joe Atlas is passionate about making images. “Everyday is something different doing exactly
what I love” Joe says,and he wouldn’t have it any other way.

A commercial photographer for over two decades, Joe’s food, portrait and still life images are
regularly used by major brands for advertising, corporate, and editorial projects.

Atlas brings a relentless creativity and enthusiasm to his work as he strives to consistently
exceed client expectations.  His passion for solving problems and willingness to do whatever it
takes to deliver exceptional quality has helped him build a loyal clientele.

“I thrive on the variety of projects my clients bring, but my basic approach remains consistent:
I zero in on the message we want to convey and then remove everything that doesn’t support
that message­—-until only the essential elements remain. The best photographs are usually the
simplest and most iconic.”

Some of Joe’s clients include:  Baltimore Museum of Art, Burger King, Disney, Double Day Publishing, Eddie Bauer, Enspri, Hilton Hotels, JBL Car Audio, Johnson and Johnson, Mattel, Monsanto, Neutrogena, Nordstrom, Random House, Robb Report, Seminis, Sony, South Pasadena Cancer Center.